I've been looking forward to the trip to Austin for quite some time. I booked the trip ages ago and I leave in a few hours. About 9 hours to be more precise. I had really hoped to pull together a Syracuse Showcase but in the end that did not work out. I'll try again next year...maybe the third time really is the charm. Even without the showcase there is a lot to accomplish on this trip. If you haven't followed Aux that closely, you might not know that it is one of three positions that I hold. I do the bulk of the work at the label (and only recently was able to add one member to the payroll part-time). I'm also a full-time college professor at Syracuse University. I'm on the air at KRock as well.
While in Austin, I've got lots of SU grading (it's spring break on campus) and a few classes to teach online next week that need to be finalized. I'm also there because I have two students attending the conference. Furthermore, I'm on the lookout for internships for our students this summer. That's a full schedule right there. As far as the students attending, it's the first time we've had SU students from my program travel this far and spend this much time at a conference. I'm excited for them to experience all that is South By. For me, this trip comes just days after I attended the Billboard Music & Money conference in New York City. I'll be in Austin for 13 days. All told, I'll have been away from Syracuse for 16 days from March 4 - 23. I'm on tour or so it feels.
I'll also be connecting with a few bands for the radio show and hope to sprinkle some Aux work in there as well. I've got two records coming out on April 18 and have some last minute (literally) details on those releases to work out. I'm really looking to start to license some of the music to TV/film and attending the SXSW Film conference will hopefully open up a few doors.
For the duration of the trip I hope to write about the experience without editing myself. If you pour through the archives you can read about the 2007 trip. It'll be a different experience this time. It's longer and I've got more to do while in town. Last time I experienced the music conference and I knew very few people. This time, I'm reconnecting with people I haven't seen in a couple years, meeting people in person whom I've only emailed or called and I'll be out building my network. That means more time at the parties since that's where the real networking happens...
I'll try to get some rest tonight but for some reason this trip has me a bit on edge. Maybe it was the kids begging me to stay. Maybe it's the impending office move (again) once I return. It might be the volume of clothes, computer gear, audio gear and grading that I'm hauling. It could be a million things but one thing is for sure, I'm off to Texas in the morning.
Labels: SXSW, Syracuse University, Texas